Free Foreign Market Entry Strategy Essay

Free Foreign Market Entry Strategy Essay Foreign Market Entry Strategy Introduction International business has assumed new and complex proportions in the recent times on account of globalization of markets and economies. The globalization phenomenon has exposed organizations to new challenges that creates the need for a deeper understanding of global markets and economic environment that shape industry trends. Business in todays world is guided and affected by the economic, social, financial, technological, political factors and system of any country. So in order for any international brand to be able to flourish and get a hold on the foreign market, it is imperative that all these factors are considered and analyzed. With more and more companies going global the strategic alternatives and practices differ widely from one business to another. The market entry strategy is based on an in-depth assessment of new market environment and an understanding of vital factors driving the industry operations in a global context. The business world is not limited to trading in any ones home country only. In order to expand and grow the almost all the countries in todays world try to venture into the foreign market. The success or the failure would depend on the strategies adopted for a fruitful international business (Ghemawat, 2001). Thus, evaluation of foreign markets and analysis of economic environment is important in determining the feasibility of entering new markets. Firms entry Burger King is one of the leading fast food retailer in the United States having a global market presence across 73 countries. The company started its operations in the year 1954 with its first restaurant in Miami, Florida (Burger King website, 2012). As part of its international expansion strategy the company plans to venture into the Indian markets that holds great potential for extended sales and revenue. The country has a vast population and growing economic prosperity has lured many multinational companies to venture into this market. {t_essay_order} India has witnessed a tremendous economic growth over the past few decades. In 2006, Indias gross domestic product grew by 9.2% (Martin Kronstadt, 2007). Many U.S. companies consider India as one of the potential candidates for investment in any business. In spite of this economic growth, most of the rural people are poor and they can afford only the bare minimum necessities of life. Owing to the growing rate of inflation, the economic expansion is still restricted. Unemployment is still a prominent problem. More than half of the population still depend on agriculture (Martin Kronstadt, 2007). India is a land of varied demographic and geographical variety. One third of the population lives in urban areas and a significant proportion of the population are dependent on agriculture for their living (Martin Kronstadt, 2007). The social division in India is based on the regional background, religion, caste and these affect the Indian politics as well. There are more than 22 official regional languages in India. The attitude, set of mind, likings are more or less guided and influenced by these divisions in the caste system. The competition policy of the Government of India enhances market efficiency and protects the consumer interest as well. India has a complicated and rigid bureaucratic system which poses a problem with regards to implementing new economic policies and programs. The large population also poses problems for Indias environment (Martin Kronstadt, 2007). The workforce and the manpower are available at a considerable moderate cost. The intellectual population is also abundantly available. India has a vast population in IT professionals. There is a huge population of skilled and unskilled labor (IPTU, 2011). In a developing country like India, often the companies fail to reach the scale due to the predominant government failures and market gaps as well. As a result of which the shareholders loose interest and consequently there results in the downturn of the company. The financial viability of a foreign company in the Indian market is very fragile (Pfitzer Krishnaswamy, 2007). There has been a significant liberalization of Indias trade and international investment policies. Over the last few years, India has been relaxing its import policies, thus lowering tariffs and eradicating the requirement of import licensing. India is one of the most popular democratic countries. India is a federal republic and mostly all the financial decisions rests with the prime minister and the cabinet. The trade relation between India and United States is also quite cordial (Martin Kronstadt, 2007). Management considerations The concept of globalization is very attractive and lucrative to all the companies but at times the companies underestimate and overestimate the attractiveness of foreign market which may cause them pay a heavy price in future. The two aspects of any business trade and distance always are inversely proportional to each other. It has been analyzed and studied that there is a negative impact of distance on trade (Ghemawat, 2001). The distances pertaining to any country reflects the diversity in cultural, administrative, geographic and economic aspects. The policies of the government, the size of the country which refer to the population of the country or the patriotism of the country men which inhibit the entry of any foreign country on their soil plays a major role in shaping the fate of a foreign company. Among the other factors the cross border complexity, the availability of natural resources, infrastructure, intellectual property, financial resources also poses a problem if the st rategies or the methods chosen cannot solve the added cross border complexity to initiate or sustain the cross border business (Ghemawat, 2001). The main aim of any international business strategy is to manage the difference which arises at the border of any country. According to Alexander and Korine (2008) there are three effective criteria to the challenges of globalization which reflect the viability of entering foreign markets. These relate to the question of how the company will benefit from this move, if the country has the capabilities to invest and try to expand in the foreign country and last but not the least will the benefit cover the cost incurred. Many companies have been unsuccessful in their pursuit to globalization because of impractical strategies and techniques used by them. This however does not mean that there are only negative side of globalization. Burger King needs to consider the strategic alternatives that define the success of its market expansion plans through an in-depth assessment of the Indian market. The fast food culture is popular among the younger generation and market trends reflects increased market potential. However, the competitive environment presents increased challenges to the management along with the restrictive trade environment that makes it difficult to establish operations in India. Strategic alternatives may involve alliances and partnership that enable the company to enter the markets easily. Brand presence and market penetration should be the key focus for increased market shares. Organizations operate in an increasingly competitive environment today and that makes it essential for management to consider strategic options for growth and development. The strategic alternatives for growth and expansion are however, much influenced by the firms performance in domestic markets and its core competencies that define its competitive advantage in the defined industry sector (Stonehouse Campbell, 2004). While the domestic environment forces regulate the success of firms in capturing markets, the performance of firms is to a large extent influenced by managerial capabilities to harness existing potentials and resources to gain competitive advantage (Henry, 2011). The global markets have assumed new significance in terms of value addition and marketing efforts that involve product differentiation and standardization approach. Every product market like the computers, fast foods have their presence in the global market and thus have foreign competitors. Governments have also played an immense role by lifting the trade barrier, the growth and the demand in the domestic market is also contributing to the expansion and opening the door of one country to invite other countries (Hamel, Doz Prahalad, 1989). Employee considerations All the countries across the world reflect different mental set up of the people, diverse attitudes, and numerous rules and regulations supported by the government that result in different type of barriers in the form of cultural, social and economic differences. For any company to be able to establish itself in that country requires difference in approaches as well as solution of the management problems. India is rich in culture and is marked by diversified cultural, social, economic and geographical differences. Owing to the cultural differences the consumers preferences are also very different. The cultural attributes also decides how people interact with one another and their reaction to a company especially to the one which is not local (Alexander Korine, 2008). People management plays an important role in defining organizational strengths and capability to handle management challenges. While India provides an extensive source of labor, the employment laws of the country are conservative. Labor management in the country requires efficient management techniques. India has a huge proportion of population whose income can be considered as low as per the international standards. As a result, the tenacity of spending money, living and using the product also differs as per the international standards. The human resource can be a considerable boon for any foreign country as the cost of the labor is cheap and the intellectual population can also be utilized and nurtured. The different religious beliefs, races, social norms and practices bring differences among countries. The social structure gives rise to the difference in the buying capacity of people (Prahalad Hamel, 2001). Any company, who is trying to enter the market where the local companies are already in existence, must adopt a reasonable and affordable pricing structure for their products. Conclusion There are some benefits of global strategy which are cost reductions, the quality of products and their various programs and last but not the least there is an increase in the competitive edge. For example, the Japanese success in the automobile is the global focus. The potential benefit from the virtue of globalization can be derived from the fact that many countries offer low labour costs, thus by outsourcing the profit margin can also be kept at a considerable low rate (Yip, 1989). The concept of globalization still holds true as now a days the government has somewhat relaxed its internal tariffs, so the imports, exports and the trade has also become much smoother. Through the virtue of globalization, a continuous flow of learning, better staff accumulation and gaining knowledge in the specified areas and last but not the least it contributes to the increase in the profit margin (Aswathappa, 2010). Recommendations Burger King must focus its strengths on gaining industry leadership through adaptation to new product segments and tapping market needs to improve market penetration in the domestic markets. The operating environment in which firms exist are prone to rapid changes marked by shifting trends and emerging ideas that guide market behaviour and consumer needs (Johnson, Scholls Whittington, 2011). Firms in order to adapt to emerging trends have to adopt new strategic approaches that can help them retain market shares and explore new market opportunities. This kind of strategic approach is referred to as strategic fit that implies the change of internal strategic capabilities to better fit such opportunities (Johnson et al., 2010). Firms in their pursuit of international growth and expansion must re-define their existing strategies to accommodate the needs and demands of the new market region. Initial hiccups are inevitable since differences in cultural, political and economic environment play an important role in defining market behaviour. The effectiveness of strategic approaches lies in their ability to research and understand these differences (Hamel Prahalad, 1996). Joint ventures and alliances with local partners can help in easing these initial challenges and enter the new markets with improved confidence (Jadhav, 2007).

Chinese literature response 1st Essay Example | Topics and Well Written Essays - 500 words

Chinese literature response 1st - Essay Example This was a central theme to the Yuang and Ming dynasty based on ideas of political expansion and social diversity that was beginning to influence different regions and is portrayed throughout this work. â€Å"Only this place is paramount†¦.At heaven’s edge autumn clouds furl; / bamboo hawsers cable together the floating bridge, / On the water a steel blue dragon reclines. / East and west it breaches into the rune regions / north and south it threads together a hundred streams† (118). While Wang is speaking about the place that Student Zhang is going to, it also shows that this is a central point for unification of east, west, north and south. The politics that relate to this and the influence of the environment at the time influence this specific concept and theme. This one rhetorical passage not only defines the idea of expansion and unification of political territories. This is also seen through the symbol of the characters that reflect this passage, as well as the metaphor of the entire work. The Student Zhang is located in the western wing of the monastery and Oriole, his lover, is in the east wing. Their love is seen by each when they go to different sides of the monastery to visit each other. This is representative of the theme of unification of north and south. The two characters and monastery become symbolic of the division of each side that is brought together through the actions and expressions of both characters. This is able to intertwine with the passage given that shows the meeting point of all sides. Another relationship to this main theme is based on the actions taken throughout the book. The plot line follows the Yuan and Ming dynasties and what was politically occurring during this time. This is specifically represented by Oriole’s mother and the actions she takes after the monastery is invaded, specifically by offering her daughter’s hand in marriage for defeating the opposing side. Putting this conflict into

Access to Private Property on Social Network Platforms Research Paper

Access to Private Property on Social Network Platforms - Research Paper Example This research will begin with the statement that there have been many cases of law enforcers resorting to investigations using social networks like Facebook for the purpose of gathering evidence. Very recently, according to Kashmir Hill, Phil Markoff was under investigation as the killer of an erotic masseuse. The police tried to track cell phone records at about the time of the incident, only to find hundreds of possibilities. That approach turned out to be a dead end. They tried the email account of Phil with Microsoft. Finally, it was on Facebook where the police hoped to get more information. Through a subpoena for Facebook to give the available information about Phil Markoff and the victim, the police were able to get (a) the basic info of the subscriber, and (2) photos, private messages, friends list. But it required more than a subpoena to get the second set of private information. The judge would have to review the subpoena and issue a warrant in order to protect   Ã‚  Face book from the possible fishing activity to find evidence. The appended exhibits disclose what Facebook provides after being ordered by the court to provide documents about a suspect. Unfortunately, none of these got to be utilized because that suspect committed suicide when charges were filed against him. A total of 71 pages were submitted for investigation purposes. At that time, it was not yet necessary for Facebook to demand a warrant from the court in order to provide more than just the basic information of the suspect.... Hana Noor Al-Deen and John Hendricks said (266) that the definition of social media from the court’s point of view has appeared to be â€Å"a public space where individuals have less of an expectation of privacy than they do in their physical homes†. As a matter of fact, the courts have rejected that idea of giving equal value to the privacy of a person at home along with properties at home and communications kept in social media platforms. The reasonable expectation that any person may demand out of social media can only be less than the privacy that one can obtain from a home. There is readily accessible information which can be viewed online because the settings of the account are open to the public. If more data will be needed, any person interested to gather additional information may simply join or pretend to be interested to join as friend or connection, so that he can view the other communications within an account. Even more private information made available t o a few or just the owner of the account cannot be accessed except through a subpoena or a court order. Finally, there are even more sensitive personal details that the law will not allow the webmaster or administrators to provide except through a warrant issued by the court. And the judge will not issue such a warrant without reviewing the grounds for overriding the provisions for the Stored Communications Act (SCA) which protects the privacy of personal information online. However, Glenn A. Fine (80) wrote that the Federal Bureau of Investigation is authorized â€Å"to obtain historical data from communications service provider† once the legal process is formally initiated. The SCA itself prohibits all Electronic

The Effect of Television on Children Essay Example for Free

The Effect of Television on Children Essay It is clear that television plays a vital role to drive this world. It has good sides. It can be entertaining and educational, and open up a new world for the children, by giving them a chance to travel the globe, learn about cultures, religion, and gain many ideas they may never encounter in their own society. There is a big gap between kids who grow up with television and those who don’t grow up with television. However the reverse is can also true. Children are likely to learn things from television that parents don’t want to them to learn. Television can affect kids’ health, behavior and devalue their life. Children’s health is the first thing affected with television. As we realize, there are many food commercials on television recently. Children are ready to imitate and believe what they watch on a television with their immature mind. They should not think things from different perspectives. According to the American journal of clinical nutrition, boys are susceptible to food cues in commercials. Moreover, girls try to keep their body slim or stay sexy. They try to figure out how to stay thin and as a result they stop eating regularly. Consequently, when there bodies don’t get enough nutrients they easily exposed for opportunistic pathogens or any kind of disease. Imitating violence behavior is the other effect of television. Many young children who grow up with aggressive channels of television are trying to copy those characters what they watched on movies or and show. As I mentioned earlier, children’s mind is ready to copy everything like a copy machine. No doubt, they imitate whether good or bad characters they see on a television screen. In addition, television makes believe for kids. The people in the stories can make believe. All those are actors and the stories are not true but children are unable to realize the facts. Do not think further take an example yourself when you watch a movie how it switch your mind and you biased on one side. It is obvious to see many adults were overwhelming while they watch show or any kind of drama. So if it affects adults what do think about kids who have immature mind? Moreover, kids imitate some drugs use or alcohols while they see when some actors apply it on their movie. Reducing the value of life is the most important effect of television. Some children are addicted on Television more than six hours a day. What we predict from this? The answer is very clear for everybody. When kids give more time for television they forget to do their regular school assignments. It takes their study time and consequently they enforced to fail on exams. They may argue with their parents for their poor performance and finally they exposed for complicated life such as prostitute and other unnecessary duties like drugs trafficking etc. To wrap up, even though television has side effects on the general life of children, I don’t deny the excellent side of television which plays a key role to change their life too. So that, to solve those problems I mentioned in the above parents must play a vital role by selecting or set up necessary channels in terms of their child age.

Depressed Teenagers in Today’s Society Essay -- Psychology Depression

Depressed Teenagers in Today’s Society Being depressed includes many feelings, and they can range from simply being fed up with the world to actually wanting to take one’s own life. I have been depressed before, but I have never wanted to commit suicide. I want to know why teenagers would become so depressed that they would even consider taking their lives. I want to answer the commonly asked questions about teenage depression. Why are teenagers today so depressed? Why do they feel like there is no way out for them except death? What causes teens to feel like there is no way out of their feelings of worthlessness? Does society have a negative impact on teenagers which leads to depression? I want to learn the answers to these questions. I want to discover how to help these teenagers who feel so lost in the world. Being a teenager myself, I realize that there is a lot of stress to be perfect. Although perfect is something that does not exist, it is something that so many teenagers feel the desire to striv e for. I have teenage friends who I feel have been distant lately. I fear that they may be suffering from something serious, something like depression. I too have been a victim of depression, and I know that times can get hard. I also realize that if people do not get help they are giving up on themselves. People can not always fix what it is wrong in their lives. I wish that there were programs which teenagers could attend in order to learn more about what they can do in times when they are depressed. Teenagers need to know that someone is there for them. With suicide rates climbing into the thousands, depression is being seen as a number one cause. In order to help teenagers people need to start at the s... ...en, and Kimberly Kirberger, eds. Chicken Soup For The Teenage Soul. Florida: Health Communications, Inc, 1997. Cohen-Sandler, Roni, Ph.D. â€Å"Do you need a therapist?† Seventeen Dec. 2004: 95. Cytryn, Leon M.D., and Donald McKnew M.D. Growing Up Sad. 1996. Washington: Norton & Company, 1999. Depression in Teenagers. November 2003. Hearts and Minds Network. 8 November 2004 . Kolk, Bessel A., Alexander C. McFarlane, and Lars Weisaeth. Traumatic Stress. 1996. New York: Guildford Press, 2000. McEwen, Bruce, and Elizabeth Norton Lasley. The End of Stress As We Know It. 2000. Washington: Joseph Henry Press, 2002. Pipher, Mary Ph.D. Saving the Selves of Adolescent Girls. New York: Balantin, 1996. Wallenstein, Gene Ph.D., Mind, Stress, and Emotions. 1999. Boston: Common Wealth Press, 2003.

Floods in South Africa

| 2013| | MASEGO MOCHOARI2008027750 | [GEO 234 :FLOODING IN SOUTH AFRICA]| THIS ASSIGNMENT GIVES AN OVERVIEW OF FLOODING AND ITS IMPACTS ON SOUTH AFRICA,THE ASSIGNMENT GIVES A BRIEF FORCUS OF FLOODING IN THE PROVINCE OF KWAZULU-NATAL|TABLE OF CONTENT PAGE 1 INTRODUCTION 2 2 DEFINING FLOODING 2 3 WHAT IS LA NINA 2 4 IMPACT OF FLOODS 2-3 5 MEASURES PUT IN PLACE TO HANDLE FLOODING 3 6 HUMAN IMPACT ON FLOODING 3-4 7 CONCLUSION 4 8 REFERENCE LIST 5 9 1. 1 INTRODUCTION La Nina influenced flooding took place in South Africa on January 24 of 2011. Heavy rain caused the widespread flooding in South Africa. This heavy rainfall is common during La Nina summers in South Africa. rainfall for the month of January had been reported to be nearly 10 times the average in parts of the country. Other countries besides South Africa had also been hit by heavy rain and La Nina was blamed for the flooding across Australia and the Philippines.More than 100 people lost their lives in floods that took pl ace across South Africa. The majority of the deaths were in KwaZulu-Natal and damages were estimated at R300 million. By the end of January ,heavy rain had been widespread across the country and eight of South Africa's nine provinces were declared disaster areas by the South African government. This assignment takes a look at what flooding is all about,it explains what La Nina is and looks at the impact floods have. This assignment focuses on flooding in South Africa with particular focus on flooding in the province of KwaZulu-Natal. Sub-headings have been used for easy navigation of the assignment. 1. 2 DEFINING FLOODINGFlooding from a hydrological sense can be defined stricty as a rise,which is usually brief in the water level of a water body ,this water body can be a river,dam and accumulated rainwater in a failed drainage system. (national geographic) The term flood simply implies a progressive and abnormal increase in the elevation of surface level of a water body until it reac hes a maximum height,at this point the water level will slowly drop back to its normal level, at this point it is important to state that these actions that take place usually take place within a certain period of time,therefore floods are episodic events where water rises and then eventually drops back to its normal surface level.Another characteristic of flooding is that flooding may result in the overflowing of water onto areas which are not normally submerged in water. (national geographic) 1. 3 WHAT IS LA Nina La Nina conditions occur when Pacific trade winds blow stronger than usual, this pushes sun-warmed surface water further west and increases the upwelling of cold water in eastern regions. Together with the atmospheric effects of southern oscillation, cooler water brings drought to western South America and heavy rains to south Africa ,eastern Australia and Indonesia. (national geographic) 1. 4 IMPACT OF FLOODS South Africa is a producer of corn, soybeans, and wheat.Farmer s usually welcome wetter-than-normal conditions, However the heavy rains that took place were so harsh they damaged crops. In addition to the damaged crop,field harvesting was at a halt as the fields were saturated . (south African health review) Such conditions have a negative impact on south Africa’s economy,this is because as a result of the floods damaging crops a shortage would take place,this means that less exports of crop products took place,in addition to that crop product prices would also have to go up in attempt to cover the cost of damages that took place. In the opinion of this assignment,it seems that flooding as is a disaster that can be both natural or human action related,has the same effect on every class of people ,it oes not choose nor hit poor areas or rich areas only . floods are spontaneous and will affect everyone that happens to be in the region of the flood . 1. 5 MEASURES PUT IN PLACE TO HANDLE FLOODING When we come to the topic of handling floodin g we need to introduce the concept of disaster management. a disaster can be caused by human or nature,they are events that are sometimes unpredictable,it is therefore essential for governments to manage all disatsers that occure. for this reason,distaster management planning should be a key point of any government. Disaster management aims to reduce the occurrence of disasters and to reduce the impact of those that cannot be prevented . he government white paper and act on disaster management define the roles of local authorities as well as provincial and notional government in disaster management. (government Gazzet) In accordance with the white paper and act on disaster management,every municipality should have a disaster management plan as part of their integrated development plan. having plans is place helps reduce the damage potential of disasters and in some cases results in the prevention of a disaster. (disaster management act) Protection services departments ,which deal wi th traffic policing, fire brigades and law enforcement should always be on high alert when disasters strike,this implies that they should always be on stand-by. disaster management act) When disasters such as flooding occur and exceeds the capacity of a local authority;district ,provincial or national parties should be notified. this means that any situation that is too lanrge for a local authority to handle should be reported. by doing this ,doors become open for parties such as volunteer organisations such as the Red cross,St Johns and national Sea rescue to give help where needed. (disaster management act) In summary,disaster management activities ,include the co-ordination of disaster response agents,a compilation and exercising of plans and disaster management education and training. When all the above mentioned are put into action properly,it becomes an effective way to handle disasters such as flooding. 1. 6 HUMAN IMPACT ON FLOODINGAs stated earlier in this assignment,disaste rs do not only occur natural ,human impact or behaviour can also cause a disaster ,this assignment is of the opinion that the following points which focus on human activities and actions that can cause flooding are the main human reasons why floods can occur: * The diversion of all water to rivers through drainage systems can cause rivers to overflow. this is because water is transported at a faster rate through drainage systems than it would if the water flowed naturally. * Cities and towns are man-made,they have a lot of buildings ,tarred roads and concrete pavements. this limits the amount of water that can be soaked and absorbed into the ground. Humans cut down forests; as a result loose soils run into the river,this causes a rising of the river bed,when this happens the chances of flooding increases as the carrying capacity of the river is decreased. * Architects and urban planners tend to straighten rivers in an attempt to control flooding,However as the river no longer meande r, further down the stream water suddenly slows down and this causes flooding 1. 7 CONCLUSION in conclusion,it is clear that flooding is a serious disaster that can cause both economic and structural damage. flooding in the KwaZulu-Natal province left farmers with damaged crops and also took the lives of many south Africans.It is also evident that if disaster management plans are put in place,the effects of flooding can be decreased especially if proper planning is done in reference to human causes of flooding. This assignment ,with all the above information given thought,concludes that in the case of KwaZulu-Natal and human impact on flooding,floods could have been avoided or at the very least the impacts thereof could have been lessened. REFERENCE LIST Cape Metropolitan Council Public Safety Advisories. frequently asked questions on disaster management. South African health review,2000. Chapter 24-disaster management. [Online:27th March 2013] http://www. etu. org. a/toolbox/docs/g overnment/disaster. html Government Gazzet. vol 403 ,No 19676,15 January 1999,white paper on disaster management,Ministry for provincial affairs and constitutional development,January 1999. Act 156(1) of the constitution [Online: 27th March 2013] http:www. ndmc. gov. za/portals/0//webdocuments/guidelines/DM/1_2_3. htm Government Gazzet. vol 451,No 24252,15 January 2002,Disaster Management Act. Cape Town. Act 57 of the constitution [Online:27th March 2013] http:www. ndmc. gov. za/portals/0//webdocuments/guidelines/DM/1_2_3. htm National Georaphic. [Online:27th March 2013] http:/environment,nationalgeographic. com/environment/natural-disaster/floods-profile/

Personal Statement On Personal Growth Essay - 1664 Words

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When Alberto spoke of this I could hear the irritation in his voice. People would often hire me because they said my race meant I was a hard worker, but truthfully I work as much as anyone else (personal communication, July 21, 2016). When Alberto said this I immediately thought of the definition of a micro-aggressor. Alberto gave another example of a common microaggressor he encountered. Alberto goes to an HBCU and people often ask him where are you from?†, to which Alberto would reply with theShow MoreRelatedPersonal Statement On Professional Growth And Learning908 Words   |  4 PagesIndicator 1: Professional Growth and Learning My area of refinement was pacing. I addressed this area of concern by continuously practicing purposeful pacing in my instruction and knowing my next moves. 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